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DropIn Auto, Millennial Marketing Uses Facetime-like Tech to Turn Inventory!

One of the most cringe worthy exercises in modern day consumerism is paying a visit to the local car lot. A simple window shopping activity can easily turn into a few hours of coal raking and seat squirming. What makes matters worse, the whole sales activity is akin to blind dating whereby the first aggressive sales person to find you...owns the rights to your transaction!…

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Digging the Digital Dealer Expo and Convention

Times they be a changing. As technology evolves and car dealerships struggle to keep up, one thing is certain...it’s all very complicated.…

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Taking Ten with LOTLINX COO Jason Knight

We caught up with entrepreneur and current COO of LotLinx Jason Knight at the Digital Dealer Conference & Exo and sat down with him for ten minutes to capture his views on the state of our industry from the perspective of an industry player involved in the lead generation business, the lifeblood of all dealerships.…

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Taking Ten with Bill Wittenmyer of ELEAD1ONE: Keeping up With the Times!

We caught up with Bill Wittenmyer at the Digital Dealer Conference & Expo and sat down with him for ten minutes to capture his views on the state of our industry from the perspective of an industry leader who pays close attention to trends and best practices.…

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Taking Ten with Cary Greenberg of Digital Media Nation: Reputation Marketing

We caught up with Cary Greenberg at the Digital Dealer Conference & Expo and sat down with him for ten minutes to capture his views on the state of our industry from the perspective of a company who focuses on reputation marketing to an industry that has long been reputation challenged.…

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Technology in Marketing: Big Brother’s Nosey Little Brother Wants to Sell You a Car

We’ve all heard of “Big Brother”, but did you know that the private sector is also using much of that invasive technology?…