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Interviews NADA Who's Happening in Automotive

Who’s Happening: Joe Kacala with automotiveMastermind

Kelly Kleinman meets up with Joe Kacala of automotiveMastermind at the 2020 NADA Show. Joe explains how automotiveMastermind helps dealerships maximize profits through big data predictive modeling and outreach. It’s all in the numbers and if you don’t think Data=Dollars, you should take a peek at their new Market EyeQ sales platform. Per automotiveMastermind, “Market EyeQ is the first-ever automotive sales platform that identifies, communicates with, and helps you close every buyer in your market.” 

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