John Sternal is a veteran public relations professional with more than 20 years of experience serving clients in a variety of industries on both the agency and corporate sides. John’s creative approach to PR is a leading reason why he’s been able to get press coverage in newspapers around the country and leading magazines like Forbes, Cigar Aficionado and Good Housekeeping, among many others. He is also the author of a brand new e-book, called the PR Toolkit, which helps small businesses learn the ins and outs of PR so that they can be successful at getting their own press coverage.