By Scott Lilja and Jennifer Reid Independent auto dealers weren’t sold on the economy at large heading into 2019, they were …
Yearly Archives
2019
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Scot Eisenfelder is CEO of Affinitiv, a leading marketing technology company serving a dozen automotive manufacturers (OEMs) and more than 5,500 franchise …
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Hudson pulls no punches in his hard-hitting expose of the three taboos of social media marketing.
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Angel Reyes over at Coast Acura in Oxnard knows how to take care of a customer, he’s in it for the long …
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Carla Lotz, a new reporter for the Dealership News Midday Report, breaks the news on how to beat ‘bot traffic gimmicks – …
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Sitting on inventory is a costly and highly inefficient way of running a business. If you’re sitting on Ford Fairmonts, Plymouth Dusters, …
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Jeff Mason discusses outsourcing IT solutions to stop expensive dealership data breaches.