Dealing with the Technician Drought
There is a “Technician Drought” that has been plaguing the car industry for many years, pretty severely for the past 5 many years or so.
Author : Guest Blogger
Social Media Monitoring vs. Social Media Listening
Social media monitoring and social media hearing are terms that have been used interchangeably, but there is a difference. Social media monitoring = Caring
The complete guide to Facebook listening
Outside of day-to-day responses to articles and messages, how often do you take a step back and look at the larger picture of your FB
Most dealerships still fumble sales-to-service handoff
by David Kushma An extremely simple way a dealership can start to build trust, loyalty, and retention among service clients is for salespeople to
New study says dealership service customers demand trust and convenience
By David Kushma According to the latest research, car dealers are losing as much as $266 billion dollars a year in service revenue with
Black Book Used Vehicle Retention Index Shows First Decline Since May
End-Of-Year Seasonality Causes Index To Decline Ahead of Spring Selling Season LAWRENCEVILLE, GA (January 7, 2019) – Black Book, a division of Hearst that provides
How Negative Keywords Can Help You Get the Most Out of Your PPC Efforts
By Chelsea Boice Paid search can be a beneficial channel for any inbound marketing strategy . From boosting brand awareness to driving increased traffic
(GUEST BLOG) Auto Dealership Increased Results with Website Provider
It just makes sense that a family-centered auto dealership priding itself on relationships would result from a solid foundation of friendship. In the case of