ESelling 101 – The Traditional Road to the sale is 25% of what it takes
The traditional road to the sale is 25% of what it takes to sell cars right in 2018!!!...
Sales
5 Ways You Are Defining Insanity With Your Sales to Service Attempts
Everyone wants the coveted 3 – 5% RO’s converted to sales each month! We invest thousands of dollars in software, we hire a service to...
Never Change Your Batting Stance
I walked into the sales office and I heard a salesman say how he changes his phone script for different customers on his initial call to them. I...
Inspiration Vs. Motivation
I recently asked a great man what he thought the difference between Inspire and Motivation was to him. As someone who has made his living...
It’s a FEELING!
Watch Paul J Daly as he interviews another thought leader on the topic of branding....
Know WHEN to ask for the sale.
Timing is everything… Watch the video to learn how Sean Kelley of Car Motivators handles it....
Has Automation Gone Too Far Regarding Customers?
His comment was brash, and ignorant of facts based on countless studies generated by the top marketing groups in the US. But really, have we...
Economic Factors Pulling Auto Sales Down
Although overall auto sales (year to date) numbers are slightly higher than last year, we’re seeing gravitational market forces beginning to pull sales down, and...