Dealership News’ Midday Report – Customer Retention
Dealership News’ “Hudson Ford” discusses the 3 ways to keep a customer coming back to your dealership. Try not to chuckle, but it’s all true!...
Sales
Most dealerships still fumble sales-to-service handoff
by David Kushma An extremely simple way a dealership can start to build trust, loyalty, and retention among service clients is for salespeople to...
Top 3 Tips for Keeping a Customer for Life
For car dealerships looking to keep customers coming back for servicing, repeat buys, and referrals, here are the absolute Top 3 Tips for Keeping a...
11 Digital Marketing Management Mistakes to Minimize
Digital marketing is a vital part of any business’ advertising strategy, especially for car dealerships. It is a tool to help you create first-generation leads,...
Gear Up for a Slow Grind
Tech companies bringing digital retailing to car buyers across the country. A.I. engaging customers in record-breaking response times, even setting appointments. Automotive media has been...
My Goal is 20 Cars This Month!
You know who says this? The guy who sells 7 cars a month. I always get a kick out of these beginning of the month...
Want to Learn Closing Skills by a Real Closer?
TAKE YOUR KIDS TO THE GROCERY STORE! Kids are the best closers. Notice this next time you take them to get groceries. Every time we...
Watch Out! Women are Dominating the Roads.
I recently read a great article As Sexy Cars Take The LA Spotlight, Women Take The American Wheel where the author Micheline Maynard spoke about...